Election 2024: ‘Garibi Hathao’ to ‘Abki Baar 400 Paar,’ 10 slogans that shaped Indian politics

The ongoing Lok Sabha predetermination play is nary different. Let’s look astatine the apical governmental slogans that person shaped Indian elections implicit the past six decades.

1- Abki Baar 400 Paar- 2024 

For the ongoing Lok Sabha Elections 2024, the Bharatiya Janata Party-led National Democratic Alliance (NDA), seeking a grounds 3rd term, has acceptable a people of winning 400 seats. The people for BJP unsocial is 370 seats.  The ruling confederation is challenged by the absorption parties led by the Congress nether the banner of the INDIA bloc. 

In the 77-year-long past of Independent India, a enactment oregon conjugation has won much than 400 seats lone once. The Congress, led by Rajiv Gandhi, won 404 of the 514 Lok Sabha seats successful the 1984 Lok Sabha Elections. The 1984 Lok Sabha predetermination were held aft the assassination of Rajiv Gandhi’s parent and erstwhile Prime Minister, the precocious Indira Gandhi. 

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Whether the BJP-led NDA nether PM Modi volition interruption that grounds volition beryllium wide aft the results connected June 4.  The absorption Congress enactment has unveiled the slogan, “Haath Badlega Haalat (hand volition people the change)," up of the 2024 elections. Palm, oregon hand, is the predetermination awesome of the Congress party. 

In the 2019 Lok Sabha Elections, the BJP campaigned for re-election with the slogan ‘Phir Ek Baar Modi Sarkar’ (Modi authorities erstwhile again). The BJP won the elections, and Narendra Modi became the Prime Minister for the 2nd time.

2- Ache Din Aane Waale Hain - 2014

The BJP campaigned successful 2014 against the incumbent Congress-led UPA authorities with the celebrated slogan ‘Achhe Din Aane Waale Hain’ (Good days are coming). The slogan worked for the party, and the BJP-led NDA came to powerfulness astatine the Centre. 

3- Congress Ka Haath, Aam Aadmi Ke Saath- 2004

The Congress enactment won the 2004 Lok Sabha elections. The enactment had campaigned with the slogan ‘Congress ka haath, aam admi ke saath’ (Congress party’s manus with the communal man). The slogan resonated with the voters who elected the Congress-led UPA authorities with Manmohan Singh arsenic the Prime Minister. 

In 2009, the Congress party’s slogan was ‘Aam Aadmi ke Badhte Kadam, Har Kadam Par Bharat Buland’ (The Congress regularisation has seen the advancement of the communal antheral and taken India to the top). The slogan worked for the Congress party, and the UPA retained the authorities astatine the Centre with Manmohan Singh arsenic Prime Minister of the Congress-led UPA authorities for a 2nd term.

4- India Shining- 2004

The BJP-led NDA nether erstwhile Prime Minister Atal Bihari Vajpayee contested the 2004 predetermination with a selling slogan ‘India Shinning.’ The slogan referred to India's wide feeling of economical optimism successful 2004. The run didn’t enactment for the NDA, which mislaid the election. The Congress won the 2004 Lok Sabha election. Former Deputy Prime Minister LK Advani erstwhile described the run arsenic ‘valid’ but ‘inappropriate.’ 

5- Bari Bari Sabki Bari, Abki Bari Atal Bihari- 1996

The BJP fought the Lok Sabha Election successful 1996 with the fashionable slogan ‘Bari Bari Sabki Bari, Abki Bari Atal Bihari’ (It’s the crook of Atal Bihari Vajpayee now). The slogan led to Prime Minister Atal Bihari Vajpayee's 13-day regularisation from May 16 to June 1, 1996. Vajpayee served arsenic the Prime Minister of India for 2 much incomplete terms: from March 19, 1998 to April 29, 1999, and from October 3, 1999 to May 10, 2004.

6- Raja Nahi Faqir Hai, Desh Ki Taqdeer Hai- 1989

In 1989, VP Singh resigned from the Union furniture arsenic defence curate successful the Rajiv Gandhi-led authorities amid controversies and accusations of committee successful defence deals. 

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The predetermination that followed saw a fashionable slogan, ‘Raja Nahi Faqir Hai, Desh Ki Taqdeer Hai.’ (He is not a king, helium is mediocre and the nation's destiny). VP Singh, who became the Raja Bahadur of Manda successful Allahabad, yet became Prime Minister of India successful 1989.

7- Jab Tak Suraj Chand Rahega, Indira Tera Naam Rahega- 1984

After erstwhile Prime Minister Indira Gandhi's assassination, the Congress fought the 1984 Lok Sabha predetermination connected the slogan ‘Jab Tak Suraj Chand Rahega, Indira Tera Naam Rahega’ (Indira Gandhi volition beryllium remembered till determination is the prima and the moon). A sympathy question ensued successful favour of the Congress party, which secured 404 of the 514 Lok Sabha seats.

8- Indira Hatao Desh Bachao- 1977

Coined by socialist person Jayaprakash Narayan for the absorption parties post-Emergency, the slogan ‘Indira Hatao Desh Bachao’ (Defeat Indira and Save Country) resulted successful absorption parties nether the umbrella Janata Party trouncing the Congress enactment successful the 1977 Lok Sabha Elections.

9- Garibi Hatao- 1971

Coined by Indira Gandhi, the slogan ‘Garibi Hathao’ (uproot poverty) resonated with the state and led the Congress Party to a landslide triumph successful 1971.

10- Jai Jawan, Jai Kisan - 1965 

India’s 2nd Prime Minister, Lal Bahadur Shastri, gave the slogan ‘Jai Jawan, Jai Kisan’ (Hail the farmer, hail the soldier) astatine a nationalist gathering successful Uruwa, Prayagraj successful Uttar Pradesh. The thought down the slogan was to enthuse the soldiers to support the state and promote the farmers to bash their champion to summation the accumulation of nutrient grains and trim dependence connected imports. Congress returned to powerfulness successful 1967.  

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In 1998, the-then PM Atal Bihari Vajpayee modified the slogan to Jai Jawan, Jai Kisan, Jai Vigyan (Hail the farmer, hail the soldier, hail science) aft the Pokhran atomic tests.  

Other slogans 

Apart from the above, governmental parties person utilized different fashionable catchphrases that governmental parties person used. 

In Uttar Pradesh, Samajwadi Party's 'Vikas ki chabhi, Dimple bhabhi' and ‘Vikas ka pahiya, Akhilesh bhaiyya’ and BSP's 'Betiyon Ko Muskurane Do, Behenji ko aaney do' were celebrated slogans.  

Other catchy slogans included Aam Aadmi Party’s ‘Ache beete 5 saal, lage raho Kejriwal’ successful Delhi and TMC’s 'Maa, Maati, Manush' (Mother, motherland and people) successful 2011.  

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Published: 23 Apr 2024, 02:41 PM IST